It takes the perfect combination of nutrients to keep your dog at their healthy best. And that's why the experts at SUPERCOAT® developed SMARTBLEND®, a precise combination of high-quality natural ingredients blended with real chicken, plus 22 essential vitamins and minerals. Nourish your dog with the tailored nutrition they need to bring out their best everyday.   Key Features: • Lean Body - Appropriate protein to fat ratio to help maintain lean body mass• Healthy Joints & Bones - With added Calcium and Vitamin D to help keep joints healthy and support mobility• Natural Defence - Essential vitamins, minerals and antioxidants to help support natural defences• Shiny Coat – Omega 6 for healthy skin and shiny coat• No added artificial colours or flavours• Proudly made in Australia   Advice and Care: SWITCHING TO SUPERCOAT®: To avoid stomach upsets, please allow 7 to 10 days to ease transition from your dog’s current food to SUPERCOAT®. Gradually add more SUPERCOAT® and less of the previous food to your dog’s bowl until the changeover is complete.   IMPORTANT: Always have fresh, clean water available.   Ingredients: Meat and meat by-products (chicken, beef) and poultry by-products; wholegrain wheat; wholegrain barley and sorghum and corn; cereal by-products and vegetable proteins; minerals, vitamins and amino acids (including calcium, phosphorus, sodium, chloride, potassium, manganese, zinc, iron, copper, iodine, vitamin A, vitamin E, vitamin B1, vitamin B2, vitamin B3, vitamin B5, vitamin B6, vitamin B12, vitamin D, choline & folic acid).

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It takes the perfect combination of nutrients to keep your dog at their healthy best. And that's why the experts at SUPERCOAT® developed SMARTBLEND®, a precise combination of high-quality natural ingredients blended with real chicken, plus 22 essential vitamins and minerals. Nourish your dog with the tailored nutrition they need to bring out their best everyday.   Key Features: • Brain & Vision Development- DHA from fish to help support your puppy's brain and vision development• Strong Bones & Teeth - Added Calcium and Vitamin D to help maintain strong bones and teeth development• Healthy Joints - Maintenance of ideal body condition with strong muscles to help keep joints healthy throughout your dog's life• Natural Defence - Essential vitamins, minerals and antioxidants to help support your puppy's natural defences• No added artificial colours or flavours• Proudly made in Australia   Advice and Care: SWITCHING TO SUPERCOAT®: To avoid stomach upsets, please allow 7 to 10 days to ease transition from your dog’s current food to SUPERCOAT®. Gradually add more SUPERCOAT® and less of the previous food to your dog’s bowl until the changeover is complete.   IMPORTANT: Always have fresh, clean water available.   Ingredients: Meat and meat by-products (chicken, beef) and poultry by-products; wholegrain wheat; wholegrain barley and sorghum and corn; cereal by-products and vegetable proteins; minerals, vitamins and amino acids (including calcium, phosphorus, sodium, chloride, potassium, manganese, zinc, iron, copper, iodine, vitamin A, vitamin E, vitamin B1, vitamin B2, vitamin B3, vitamin B5, vitamin B6, vitamin B12, vitamin D, choline & folic acid); fish oil.

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It takes the perfect combination of nutrients to keep your dog at their healthy best. And that's why the experts at SUPERCOAT® developed SMARTBLEND®, a precise combination of high-quality natural ingredients blended with real chicken, plus 22 essential vitamins and minerals. Nourish your dog with the tailored nutrition they need to bring out their best everyday.Our SUPERCOAT® SMARTBlend® recipes are specially tailored to suit your dog's life stage and specific needs, so you can be sure they're getting the right nourishment to support overall health and wellbeing.   Key Features: • Brain & Vision Development- DHA from fish to help support your puppy's brain and vision development• Strong Bones & Teeth - Added Calcium and Vitamin D to help maintain strong bones and teeth development• Natural Defence - Essential vitamins, minerals and antioxidants to help support your puppy's natural defences• Tailored Energy for Growth - High protein and fat levels to meet the energy needs of your growing puppy• No added artificial colours or flavours• Proudly made in Australia   Advice and Care: SWITCHING TO SUPERCOAT®: To avoid stomach upsets, please allow 7 to 10 days to ease transition from your dog’s current food to SUPERCOAT®. Gradually add more SUPERCOAT® and less of the previous food to your dog’s bowl until the changeover is complete.   IMPORTANT: Always have fresh, clean water available.   Ingredients: Meat and meat by-products (chicken, beef) and poultry by-products; wholegrain wheat; wholegrain barley and sorghum and corn; cereal by-products and vegetable proteins; minerals, vitamins and amino acids (including calcium, phosphorus, sodium, chloride, potassium, manganese, zinc, iron, copper, iodine, vitamin A, vitamin E, vitamin B1, vitamin B2, vitamin B3, vitamin B5, vitamin B6, vitamin B12, vitamin D, choline & folic acid); fish oil.

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It takes the perfect combination of nutrients to keep your dog at their healthy best. And that's why the experts at SUPERCOAT® developed SMARTBLEND®, a precise combination of high-quality natural ingredients blended with real chicken, plus 22 essential vitamins and minerals. Nourish your dog with the tailored nutrition they need to bring out their best everyday. Key Features: • Calorie Controlled- Appropriate protein and fat ratio to help maintain healthy weight or help promote weight loss• High in Fibre - High in fibre to help your dog feel fuller for longer• Healthy Digestion - Natural fibre from wholegrain cereal for a healthy digestive system• Natural Defence - Essential vitamins, minerals and antioxidants to help support natural defences• No added artificial colours or flavours• Proudly made in Australia   Advice and Care: SWITCHING TO SUPERCOAT®: To avoid stomach upsets, please allow 7 to 10 days to ease transition from your dog’s current food to SUPERCOAT®. Gradually add more SUPERCOAT® and less of the previous food to your dog’s bowl until the changeover is complete.   IMPORTANT: Always have fresh, clean water available.   Ingredients: Meat and meat by-products (chicken, beef) and poultry by-products; wholegrain wheat; wholegrain barley and sorghum and corn; cereal and plant by-products and vegetable proteins; minerals, vitamins and amino acids (including calcium, phosphorus, sodium, chloride, potassium, manganese, zinc, iron, copper, iodine, vitamin A, vitamin E, vitamin B1, vitamin B2, vitamin B3, vitamin B5, vitamin B6, vitamin B12, vitamin D, choline & folic acid).

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  SUPERCOAT® SMARTBLEND® Adult Dog Food With Real Chicken is specifically formulated for adult dogs 1 to 7 years and provides complete and balanced nutrition, with no added artificial colours or flavours, to help keep your dog happy and healthy.Each Adult formula is made from the goodness of real Australian meat, contains 21 essential vitamins and minerals for immune protection, and essential fatty acids including Omega 6 for a healthy skin and shiny coat. Each formula also contains natural fibre from beet pulp to support a healthy digestive system.   Key Features: • Active Energy - Goodness of real Australian Chicken to deliver to your dog's lifestyle needs• Natural Defence - Essential vitamins, minerals and antioxidants to help support natural defences• Healthy Digestion - Natural fibre from wholegrain cereal for a healthy digestive system• Shiny Coat – Omega 6 for healthy skin and shiny coat• No added artificial colours or flavours• Proudly made in Australia   Advice and Care: SWITCHING TO SUPERCOAT®: To avoid stomach upsets, please allow 7 to 10 days to ease transition from your dog’s current food to SUPERCOAT®. Gradually add more SUPERCOAT® and less of the previous food to your dog’s bowl until the changeover is complete.  IMPORTANT: Always have fresh, clean water available.   Ingredients: Meat and meat by-products (chicken, beef and/or lamb) and/or Poultry by-products; Wholegrain Wheat; Wholegrain Barley and/or Sorghum and/or Corn; Cereal by-products and/or Vegetable Proteins; Minerals, Vitamins and Amino acids (including calcium, phosphorous, sodium, chloride, potassium, manganese, zinc, iron, copper, iodine, vitamin A, vitamin E, vitamin B1, vitamin B2, vitamin B3, vitamin B5, vitamin B6, vitamin B12, vitamin D, choline & folic acid); Beet pulp.

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RSPCA-approved chicken is the hero protein source in this delicious Big Dog Chicken mixed protein recipe. In addition to this, we combine the goodness of all-Aussie beef and ocean fresh Tasmanian salmon to make a truly tasty feast for your four-legged friend! Containing the benefit of lean muscle meat, vitamin and mineral-rich offal, calcium-rich raw crushed bone as well as biologically appropriate amounts of nutrient-dense fruits and vegetables, along with Big Dog's extra special ingredients for optimal health and wellbeing, this recipe is sure to get tails wagging. Big Dog Chicken is Complete and Balanced by AAFCO standards for healthy growth in puppies and maintaining health in adult dogs.   Store FrozenBe sure to keep raw food frozen until ready for thawing. Thaw before feeding, avoid re-freezing. Storage and SafetyThis is an all-natural product with no preservatives; once thawed it must be used within 2-3 days. Keep thawed portions in a sealed, airtight container in your refrigerator. Do not cook as our recipe contains bone. It is important to discard any thawed product that no longer look or smells fresh. Defrost ProperlyTo thaw, place portion in a container and allow to thaw in the fridge. To accelerate the thawing process, place in sink of lukewarm water for 15 - 30 minutes, ensuring not to cook. Wash WellStandard safe hygienic practices should be followed at all times when handling fresh, raw food; ensure all utensils, work areas and hands are thoroughly washed with warm soapy water after being in contact with raw food.   Feeding Guide Puppies 2–6 Months (Portions per Day)2–6 kg: 1 – 27–10 kg: 2½ – 311–14 kg: 3½ – 415–19 kg: 4 – 520–25 kg: 5 – 626–31 kg: 6½ – 732–36 kg: 7½ – 837–40 kg: 8 – 8½ Puppies 6–12 Months (Portions per Day)2–6 kg: ½ – 1½7–10 kg: 1½ – 211–14 kg: 2 – 2½15–19 kg: 3 – 3½20–25 kg: 3½ – 426–31 kg: 4 – 532–36 kg: 5 - 5½37–40 kg: 5½ - 6 Adult Dogs (Portions per Day)2–6 kg: ½ – 17–10 kg: 1 – 1½11–14 kg: 1½ – 215–19 kg: 2 – 2½20–25 kg: 2½ – 326–31 kg: 3 – 3½32–36 kg: 3½ - 437–40 kg: 4   Ingredients Chicken (meat, crushed bone & cartilage), beef (meat, liver, kidney, washed tripe, spleen), apple, Tasmanian salmon, green bananas, carrots, lettuce, green beans, sprouted wheatgrass, orange, strawberries, blueberries, whole chicken eggs, psyllium, goats whey, kelp, organic fulvic acid.

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Give your growing friend the best start in life with a diet that's tailored to their needs. Nutrient-rich, gluten free and artificial-free wholegrains keep them happy and healthy, while quality minerals, fibres and proteins support healthy bone and joint development.ADVANCE™ products are scientifically formulated to help support dog health. Made locally from our home in North East Victoria by leading dog nutritionists for over 20 years.A unique knowledge of the needs of Australian dogs sees us sourcing and blending high quality ingredients to create a range of specifically tailored foods. Recommended by top breeders and professional dog groups.OMEGA 3 DHA AND CHOLINESupport healthy vision and brain development FERMENTABLE PREBIOTIC FIBRESupports digestion for ideal stool quality. TEMPTS FUSSY EATERSGreat taste guaranteedNO ADDED PRESERVATIVESAUSTRALIAN MADE   Ingredients: Chicken; Sheep; Rice; Minerals; Gelling Agents; Vegetable Oil; Fish Oil; Vegetable Fibre; Vitamins; Taurine; Amino Acids; Antioxidants; Plant Extracts.

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Give your growing friend the best start in life with a diet that's tailored to their needs. Nutrient-rich, gluten free and artificial-free wholegrains keep them happy and healthy, while quality minerals, fibres and proteins support healthy bone and joint development.ADVANCE™ products are scientifically formulated to help improve dog health. Made locally from our home in the Central Tablelands of NSW by leading dog nutritionists for over 20 years. A unique knowledge of the needs of Australian dogs sees us sourcing and blending high quality ingredients to create a range of specifically tailored foods. Recommended by top breeders and professional dog groups.NATURAL COLOSTRUMHelps defend against digestive upsetsOMEGA 3 DHA & CHOLINESupport healthy vision and brain developmentOMEGA 3 and 6 PLUS ZINCEnhanced levels of natural Omega 3 and Omega 6 fatty acids support a healthy skin and coat and help reduce coat scale. Other nutrients including high quality protein, Zinc & Vitamin A further supports skin and coat healthANTIOXIDANT VITAMIN EHelps support a dog's natural defencesSUITABLE FOR PREGNANCY/ LACTATIONNutrient dense and highly digestible to support the demanding life stage of pregnancy/ lactationFERMENTABLE PREBIOTIC FIBRESupports digestion and a healthy gut microbiomeNO ARTIFICIALColours & flavoursNO ADDEDWheat, whole corn, soy & beefAUSTRALIAN MADE   Ingredients:  Chicken Meal, Rice, Maize Gluten, Chicken Fat, Sorghum, Dried Beet Pulp, Natural Flavour (Chicken), Sunflower Oil, Turkey Meal, Minerals, Salt, Inulin, Vitamins, Fish Oil, Colostrum, Antioxidants.

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Black Hawk Chicken and Rice contains a deliciously lean and highly digestible chicken-based protein source, packed with amino acids which are essential for building strong bones and muscles.The recipe is formulated specifically with ingredients that matter, like Australian grown oats, and rice a source of energy for the body and brain, blueberries and cranberries as natural antioxidants that can help control free radicals, as well as natural prebiotics to support digestion and gut health. This recipe also contains emu oil which may support joints, providing complete and balanced nutrition for your pet.   Ingredients: Chicken Meal, Rice, Oats, Field Peas, Chicken Fat (preserved with Mixed Tocopherols [source of Vitamin E], Citric Acid, Rosemary Extract), Beet Pulp, Chicken Digest, Fish Meal, Canola Oil, Essential Vitamins & Minerals (see tables), Kelp Meal, Chicory Root, Salt, Brewer's Yeast, Natural Antioxidants, Emu Oil, Yucca Schidigera Extract, Glucosamine, Chondroitin, Tomato Powder, Carrots, Dried Blueberries, Dandelion, Peppermint, Rosemary, Cranberries.   Make sure fresh water in a clean bowl is available at all times.

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Aimed at restricting weight gain in older pets by reducing fat content and supporting their metabolism, this carefully-curated wet food is highly digestible and sure to keep your furry friends satisfied while maintaining a healthy weight.ADVANCE™ products are scientifically formulated to help support dog health. Made locally from our home in North East Victoria by leading dog nutritionists for over 20 years.A unique knowledge of the needs of Australian dogs sees us sourcing and blending high quality ingredients to create a range of specifically tailored foods. Recommended by top breeders and professional dog groups.OMEGA 6 PLUS ZINCFor a healthy skin & coat, with reduced coat scale.LOW CALORIE CONTENTAssists in restricting weight gain to help support a longer life.TEMPTS FUSSY EATERSGreat taste guaranteedNO ADDED PRESERVATIVESAUSTRALIAN MADE   Ingredients: Chicken; Sheep; Rice; Gelling Agents; Vegetable Oil; Minerals and Vitamins; Vegetable Fiber; Taurine; Antioxidants; Plant Extracts

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OPTIMUM™ Adult All Breeds with Chicken, Vegetables & Rice dry food is expertly formulated with high quality protein sources and wholegrains to provide a nutritionally complete and balanced meal that your dog can enjoy every day.NATURAL DEFENCE SUPPORTThe OPTIMUM range contains a blend of antioxidants which, as part of balanced nutrition, help support their natural defences.SKIN & COAT HEALTHThe OPTIMUM range is enriched with a blend of zinc and omega 6. Scientific studies have shown that a blend of zinc and omega 6 delivers a healthy skin and coat.BIOAVAILABILITYAll products within the OPTIMUM Dry Dog range have been developed with high quality protein sources to ensure excellent nutrient absorption and BIOAVAILABILITY. Meaning that high levels of nutrients are absorbed by the body so that your dog can get the most out of their food and more out of life.HEALTHY DIGESTION The inclusion of wholegrains and beet pulp in OPTIMUM provides a natural source of fibre. This helps to control intestinal transit and maximise nutrient absorption, resulting in smaller, firmer stools.DENTAL DEFENCE Like humans, maintaining good oral hygiene for dogs is an important factor of good health. The specifically designed OPTIMUM dental system helps to reduce plaque build-up and helps protect teeth and gums. The mechanical action of chewing the crunchy dry kibble, in combination with the active ingredient (sodium tripolyphosphate) helps promote good oral hygiene.HEART HEALTHThe unique OPTIMUM dry product formulation contains high levels of chicken, providing a natural source of arginine. Scientific studies have shown that arginine in conjunction with vitamin E help to maintain healthy blood circulation and cardiac function.   Ingredients: Meat & meat by-product (poultry); wheat and/or corn; sorghum and/or barley and/or rice; natural flavour (chicken); beet pulp; vegetables; vitamins & minerals; salt; sodium tripolyphosphate; antioxidants; amino acid.

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Give your growing friend the best start in life with a diet that's tailored to their needs. Nutrient-rich, gluten free and artificial-free wholegrains keep them happy and healthy, while quality minerals, fibres and proteins support healthy bone and joint development.ADVANCE™ products are scientifically formulated to help improve dog health. Made locally from our home in the Central Tablelands of NSW by leading dog nutritionists for over 20 years.A unique knowledge of the needs of Australian dogs sees us sourcing and blending high quality ingredients to create a range of specifically tailored foods. Recommended by top breeders and professional dog groups.NATURAL COLOSTRUMHelps defend against digestive upsetsOMEGA 3 DHA & CHOLINESupport healthy vision and brain developmentANTIOXIDANT VITAMIN EHelps support a dog's natural defencesREHYDRATABLE KIBBLECan be softened with warm waterNO ARTIFICIALColours & flavoursNO ADDEDWheat, whole corn, soy & beefAUSTRALIAN MADE   Ingredients:  Chicken Meal; Maize Gluten; Chicken Fat; Sorghum; Rice; Maize; Natural Flavour (Chicken); Vitamins and Minerals; Dried Beet Pulp; Sunflower Oil; Turkey Meal; Salt; Inulin; Fish Oil; Colostrum; Antioxidants.

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